how to promote your business in most cost-effective way?

Promote your online business in most cost-effective way

You are a start or a small business owner and you have a lot to invest to make your business grow. Advertising & Promotions while are inevitable for any business, but at the same time they happen to be the drainer. Alternatively business owners might risk their image build limiting their budgets or in-sourcing. “What’s the ideal solution”? In the world of online promotions, there are number of ways to promote your business in smart and efficient manner in cost effective way, while you also get good return on your investment (ROI). Whether you’re just a start-up or trading in business for years, these proven marketing strategies will help your business find new customers without spending thousands

1. Picture profile your customers

Do a research and determine best suitable people who would buy your service/ product. This would include Geography, demography, interests, likes/dislikes, consumer behavior etc. This will help you strategize the rest.

2. Own a website

Website is most essential part of your business for your online presence. Your website is a mirror to your profile. Most of the time people are enticed into yellow pages listing or social media presence or even the free domains and websites. The result is losing on your brand equity! The moment you will want your own website, you might have to start from scratch to build your visitor base. Your effort is down the drain. The Facebook and other free websites do not allow customization and search engine friendliness. Your own website with your unique domain is a futuristic investment to give you better returns. Also it is not very costly if you resort to the right consulting companies.
3. Invest in your brand

If you are outsourcing your web design to a designer / developer alone, you might be burning twice again. First investing for technology and then upgrading it for your image build and your marketing requirements. The marketing communication consultants can help you combine the two things together at the same cost.
4. Know your customers behavior

Be specific and strategic in reaching them and finding their searching pattern. Do they use Google or Bing to search or use social media for this purpose? What keywords are they going refer your type of business with? Build your content around it. This will be a part of SEO. A good consulting company will help you make SEO compliant website.

5. Carefully choose social media integration

Being on social media help to enhance customers and visitors but choose according to your capability of maintaining them. Maintenance is equally important. A start-up can choose twitter/ LinkedIn for professional relationships and posts. For social media like Facebook one can contact Consultancy Company for better assistance. Go for pinterest (if your business revolves around online magazines, recipes, crafts etc.) or YouTube (any training modules, healthcare related firms). Choose the correct media for the online promotion. Create awareness about services/ products rather than constant promos to sell them.

Testimonials

“Very professional and produced quality results. Hope to work with again in the future."

Kyle Silverstein Beans In My Ears, USA

“CoffeeBeanMedia was sensational to work with. Creative, industrious, free-thinking, energetic, knowledgeable, eager to please and absolutely fun to work with. I will use them again...and again...and again...!"

Mike Murray Pearhouse Productions, USA

“Great working time with Coffeebeanmedia! I highly recommend Anju and her team. We hope to work with them again in the future. ”

Dr. Donna Patterson Tesfa Health, USA

“We are thrilled with our experience with Coffeebean Media--professional, creative, responsive, and pleasant. What felt like a risk at the start has turned into a fortuitous find for us. We highly recommend their services. ”

Karyn Sltusky Queens Paidea, USA

"Quality work with a quick turnaround. Great service.Thanks for all the great work"

Stephanie Price G T Software, USA

“CoffeeBeanMedia did an excellent job on my website. I appreciate the time they took to address all of my concerns (which were a lot). They often worked late and past their business hours in order to get what I wanted. This showed me that they really cared about their customers satisfaction. I would definitely use them again. ”

Carron Coleman Holistic Honey, USA

"Very happy with the final web site. The team were helpful and supportive. They went that extra mile when required and were conscious of delivering within the project's budgetary constraints. Imaginative and yet also receptive to personal concerns and requirements. A job well done and I WILL use them again."

Christopher Heath Portier Investment & Development

“Coffee Bean did an exceptional job AND they were patient with me and my staff! I would highly recommend!”

Shannon The Life change Institute, USA

"Beautiful results!"

Barabara Tessari Realistic Lifestyle Solutions, USA

“I am thrilled with the great work they did! They have their own suggestions and are very professional but were also very accommodating to me and worked my ideas in as well. They are also very easy to work with via email which was a great perk for me. I highly recommend CoffeebeanMedia for your needs. Hire them, you will be very glad that you did!"

Ally Parker The Savvy Mama, USA

"Anju's strategic Inputs were amazing. My project was done in the prescribed time and of high quality. I am very pleased the way the project has turned out"

Michele Berlin Allure Home Design, USA

"Fantastic experience with Anju and team. Would highly recommend them for your project!!”

Dr Peter Uzelac San Francisco Fertility Clinic, USA

"Coffee Bean Media far exceeded our expectations! We've worked with many web designers / developers over the years and they have all failed to deliver an exceptional end product. Coffee Beans attention to detail, constant communication, and expertise in all areas of web development enabled us to think outside the box and stretch what we thought was capable. I highly recommend their services and we are already planning to hire them for our next project - developing customer facing interactive media proposals. Cheers to the team! "

Bryant Katzen Eugene Colt Real Estate , USA

“Patient, professional, passionate . Thanks to Anju and team co-for the job well done ! ”

Fazlee The Training Circuit, USA

"They took my thought, ran with it and refined it about a million times and returned with a result I could never have dreamed about. All within the time frame promised. They remained very professional, courteous and responsive during the entire process. I have returned for more assignments and hope to do so also in the future."

Anders Pangea Beverages, Denmark

“Would work with them again"

Greg Go Greenly, USA

“I highly recommend Coffee Bean Media! I was a little skeptical working with an overseas team at first but their work was fantastic and ahead of schedule. It would be my pleasure to work with CBM again.”

Curtis Rummel Get Free Flights, USA

"Excellent job. Easy to work with. Strong expertise and highly professional."

Pab Rai Pab Rai Funds, USA