Promote your online business in most cost-effective way You are a start or a small business owner and you have a lot to invest to make your business grow. Advertising & Promotions while are inevitable for any business, but at the same time they happen to be the drainer. Alternatively business owners might risk their More

As a small business owner, publicity through online presence appears to be a zero-low cost solution. It is indeed. But like any other marketing media, it does require strategy and planning. Even for making free web pages and profiles, you invest in your precious time and you must know to maximize the returns. Below are More

A logo is the first impression of your business and highly important. Logo designing plays an extremely vital role as it is the face of your brand, it is an important investment and a valuable asset of your business. As a business owner you must acknowledge your logo is one of key investment for your More

When to change your LOGO Experts recommend that your chosen logo should stay at least for two decades. If, one realizes the need up gradation or change, one can consider these points before going for a logo change. Do you need a complete change or an up-gradation? Your logo is used to identify your business, More

Choosing colors for your brand is one of the most critical factor for your brand’s success. Colors evoke certain emotions and feelings and attribute to build personality for your brand. Colors can mean different things depending on the culture, situation and industry so it is vital to choose a color that represents your identity effectively. More

With the recent studies, it has been proved that female ruled marketing strategies are often different from male strategies in terms of management and purchases. With the increasing women owned businesses, most of the female population are being diverted into women entrepreneurship. Some of these tips may help you to good start your business. 1. More